Sneak peek at an oil pastel portrait painting
WIP

Are you getting bombarded with Cyber Monday emails today? I’ve had several big companies email me out of the blue with ads for their sales. I never signed up to their mailing list, nor do I want to continue receiving unsolicited emails in the future. Having to take time to unsub from emails I never signed up for was annoying, and it will probably get worse when December gets here. 

I’ve also started to unsub from artists who only email when they’re selling something. There will be dead silence for weeks or months, and then BAM. Email after email – buy this, buy that. 

Over the weekend, one artist sent out a barrage of emails about her new class. There’s nothing wrong with telling people about your class, but this was over the top. I think I counted 16 emails in two days. This was after already receiving numerous emails about the class & her art sale last week. Oy. 

Two days left, one day left, hours left – allll weekend my phone notifications kept going off. I know marketing gurus tell people to do this to create a sense of urgency – “HURRY BUY NOW!!” but please, I beg you, don’t do this – for the sake of your art business & your followers.

Yes, it got my attention but at what cost? This morning after deleting the emails, I had had enough, and I unsubbed. It sucks because I like this artist & her work.

This kind of “marketing” smells heavily of desperation, and it stinks being on the receiving end of it. If someone wants to sign up for your class or buy your art, they will. Please be patient, and give them time to consider what you’re offering. There’s absolutely no need of sending “urgent” repetitive reminders every few hours. You’re just going to annoy people with this tactic, and lose followers in the process. Just my two cents, for whatever it’s worth. 

The art supplies from HELL. A (cautionary) Halloween Tale – I’m a little late to the party on this one, but it’s so creative & entertaining, I have to share. 

Jean-Michel Basquiat’s Notes from NYC’s Underground Art Scene 

In Praise of Painterly Painters – “painterly painters have little interest in the dogged pursuit of “perfection”. If anything, they’re hostile to it. “Perfection is the enemy of great art,” says one such painter. “Make a few mistakes,” recommends another.” 

Artist Insights Georgina Potter – video from Jackson’s Art

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Purchase original art through me, and get free shipping. 

I also sell originals & prints on eBay and Etsy – shipping isn’t free on these sites because of the high cost of fees & ads.  

You can message me here. 

Other places to find me online.

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